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Blog

Practical notes on TTB label compliance — written from inside the pre-screening process. New posts roughly once a month.

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May 15, 2026

The AVA conjunctive labeling rule that trips up small wineries

Why California and Oregon state laws require sub-AVA wine labels to also display the parent appellation — with the six California regions and the Willamette Valley sub-AVAs that trigger the requirement.

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May 7, 2026

The two layers of label clearance — and where pre-screening fits

Label clearance work splits into interpretive judgment (geographic misleadingness, AVA edge cases, subjective claims) and deterministic checks against fixed regulatory text (Government Health Warning, sulfite declaration, varietal percentages). Where COLAClear fits in a beverage compliance practice.

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May 7, 2026

7 reasons TTB issues a "Needs Correction" notice on wine labels

The seven labeling issues that drive most TTB "Needs Correction" notices on wine labels — Government Health Warning, sulfite declaration, multi-varietal percentages, vintage dating, geographic brand names, class/type designation, and producer/bottler statements. Each with its CFR citation and the most common failure pattern.

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