Beta — COLAClear is currently in beta. All reviews are free during the beta period. Results should be independently verified before submitting to TTB.

Methodology & Data Sources

How COLAClear's federal and state compliance checks for wine, spirits, and beer are derived, which regulations back each check, how the rule set is maintained, and where the underlying data comes from.

Scope

COLAClear pre-screens standard wine, spirits, and beer labels for compliance with federal U.S. labeling regulations and state-specific rule sets:

Out of scope: formula-dependent products requiring TTB formula approval (flavored wines and spirits, cordials, liqueurs, ready-to-drink cocktails, sake, flavored or specialty malt beverages including FMBs, hard seltzers, and flavored beers under 27 CFR 25.55), and wines under 7% alcohol by volume (which fall under FDA labeling jurisdiction rather than TTB).

State coverage in the active rule set: for wine and spirits, California (conjunctive labeling) and Oregon (varietal minimum). For beer, six states with meaningful divergence from federal — Pennsylvania, New York, Texas, Massachusetts, California, and Oregon — covering mandatory ABV display, bottle-bill deposit markings, and state product registration reminders. Tier 3 documentation reminders additionally include state-specific items (such as Virginia's state registration fee and 21% ABV cap for wine) where federal or state authorities impose requirements not verifiable from the label artwork itself.

The 34 Wine and Spirits Checks — By Tier

The 34 checks are organized into two confidence tiers based on how definitively the compliance question can be answered from the label text alone. A third companion category — Documentation Reminders — surfaces 9 additional items TTB requires that can't be verified from the label image, so they aren't counted toward the 34 but are listed here for completeness.

Tier 1 — Automated Pass / Fail

15 primary federal checks

Deterministic text-matching and pattern-validation. OCR extracts the label text; the rules engine evaluates it against fixed regulatory requirements. Binary outcomes.

CheckDescriptionCFR Citation
Brand name presentBrand label must include the brand name.27 CFR 4.30, 5.62
Class/type designationValidated against TTB's enumerated list of authorized class/type designations.27 CFR 4.34, 5.63
Alcohol content formatABV stated correctly with tolerance validation.27 CFR 4.36, 5.65
Proof–ABV consistencyFor spirits: proof must equal 2× ABV.27 CFR 5.65(a)
Net contentsRequired statement present in metric format.27 CFR 4.37, 5.67
Standards of fillNet contents value validated against the list of TTB-authorized bottle sizes for wine and distilled spirits.27 CFR 4.72, 5.203
Name and address of bottler/producer/importerWith qualifying phrase.27 CFR 4.35, 5.66
Government health warningAll five mandatory components present (warning header, Surgeon General reference, pregnancy/birth defects clause, machinery clause, health-impairment clause).27 CFR Part 16
Health warning — exact wordingVerbatim text match against the eleven canonical phrases of the mandatory warning, with one-token OCR tolerance.27 CFR 16.21
Sulfite declarationRequired when applicable.27 CFR 4.32(e)
Country of origin (imports)"Product of [Country]" required.27 CFR 4.35(d), 5.66(d)
Imported by statementImporter entity name and address required for imports.27 CFR 4.35(b), 5.66(b)
Protected geographic designationCross-validation of geographic designations against country of origin.27 CFR 5.152
Bottled in BondIf claimed: must be exactly 100 proof (50% ABV), with Distilled Spirits Plant (DSP) number.27 CFR 5.88
Prohibited keyword scanFlags health claims and therapeutic language.27 CFR 4.39(h), 5.81

7 additional federal checks

CheckDescriptionCFR Citation
Vintage date formatCo-occurrence with appellation required.27 CFR 4.27
Flavored spirits format[Flavor] Flavored [Base Spirit] designation format.27 CFR 5.155
English language requirementMandatory information must appear in English; additional languages may appear alongside without replacing the English version.27 CFR 4.30, 5.63
Color additive / allergen declarationsFD&C Yellow #5, cochineal/carmine, and similar.27 CFR 4.32(f), 5.63(a)(8)
Saccharin / aspartame warningsRequired if present.27 CFR 5.63(a)(6)–(7)
Agave spirits origin validation"Agave Spirits" cannot also be designated as Tequila or Mezcal unless from Mexico.27 CFR 5.147
Straight whisky + caramel colorInconsistency detection: straight whiskies cannot list caramel color as an additive.27 CFR 5.143, 5.155

2 state-level checks

CheckDescriptionSource
California conjunctive labelingIf a wine names a sub-appellation (Rutherford, Stags Leap District, etc.), the parent appellation (e.g., Napa Valley) must also appear on the label. Applies to approximately 50 California sub-AVAs.California Business and Professions Code
Oregon varietal minimumWines bearing an Oregon appellation must contain at least 90% of the named grape variety (federal is 75%). Eighteen grape varieties — including Cabernet Sauvignon, Merlot, Syrah, and Zinfandel — follow the federal 75% rule.Oregon Administrative Rules 845-010-0915
Tier 2 — Flagged for Review

10 heuristic and lookup-based checks

These identify potential issues that require human judgment to resolve. The system flags the issue; the user makes the determination.

CheckDescriptionCFR Citation
Brand name misleadingnessGeographic terms in the brand name cross-referenced against the AVA / appellation database.27 CFR 4.39, 5.81
Minimum type size compliancePixel-to-millimeter conversion using image DPI and declared container size.27 CFR 4.38, 5.68
Legibility / contrastForeground–background color ratio analysis.27 CFR 4.31, 5.61
Appellation of origin validityChecked against TTB Part 9 AVA registry (279 approved AVAs as of 2025).27 CFR Part 9
Grape varietal name validityChecked against the TTB-approved variety list.27 CFR 4.23
Permit validityBottler / importer entity name cross-referenced against TTB's online permit database.
Organic claimsFlagged for USDA National Organic Program (NOP) certification verification.
Estate BottledCo-occurrence with an AVA designation required.27 CFR 4.26
Age statement adequacyStraight whisky under four years old must declare age.27 CFR 5.74
Subjective misleadingness"Reserve," "Special," "Limited Edition," "Natural," and sustainability claims flagged for review.27 CFR 4.39, 5.81
Tier 3 — Documentation Reminders

9 items not verifiable from the label

These items are required by TTB or state authorities but cannot be verified from the label image. The system generates reminders so the user has supporting documentation ready.

ReminderDescriptionCitation
Grape sourcing percentageFor appellation claims: 75% for state/county, 85% for AVA.27 CFR 4.25
Varietal percentage75% federal minimum; 85% or 90% Oregon depending on grape variety.27 CFR 4.23
Spirit age in barrelActual age for age statements.27 CFR 5.74
Mashbill compositionThe grain recipe: for bourbon, 51% corn; for rye, 51% rye; etc.27 CFR 5.143
Fermentation / distillation by named entityIf the label states "Produced by" or "Distilled by," documentation required.27 CFR 4.35, 5.66
Vineyard ownership / controlRequired for Estate Bottled claims.27 CFR 4.26
California appellation sourcing100% of grapes must be from California (stricter than federal 75–85%).California rules
Virginia state registration$30 fee required in addition to the federal COLA.Virginia ABC
Virginia wine ABVMust not exceed 21% alcohol by volume.Virginia ABC

How the Rule Set Is Maintained

Primary sources. The rule set is maintained against current 27 CFR text as published by the Electronic Code of Federal Regulations (eCFR), which is the official online source for the Code of Federal Regulations. When a rule is added, modified, or removed in eCFR, the corresponding check is updated in COLAClear.

Secondary sources. TTB rulings, industry circulars, TTB.gov labeling resources, and Federal Register notices are monitored for guidance that affects label requirements. These sources clarify how TTB interprets specific rules in practice.

Update cadence. Regulatory changes to 27 CFR Parts 4, 5, and 16 are typically infrequent — a few substantive changes per year. When a change is published, the rule set and this documentation are updated. Non-regulatory changes (adding AVAs to the validation list, for example) happen as new designations are issued by TTB.

State coverage. California and Oregon are covered because their labeling requirements differ meaningfully from federal standards. Other states largely follow federal TTB rules with minor procedural additions (registration fees, resale certifications). Additional state coverage will be added based on customer demand.

Validation

OCR validation. The optical character recognition engine (Google Cloud Vision) was tested on 24 real label artwork files from three producers — Minden Mill Distilling (bourbon, rye, American single malt), Pine Ridge Vineyards (Cabernet Sauvignon, Sauvignon Blanc, Chenin Blanc Viognier), and Two Stacks Irish Whiskey (100ml cans). Confidence scores ranged from 80% to 99%. All mandatory text elements that the rules engine relies on — health warning, alcohol content, name and address, class/type designation — were extracted in usable form from every label tested.

Rule accuracy. Each check is grounded in a specific CFR section, a specific California code reference, or a specific Oregon Administrative Rule. The rule set does not rely on case law interpretation, regulatory inference, or LLM-generated content. The compliance engine is deterministic: same label in, same result out.

Feedback loop. The application invites users to report TTB outcomes after they submit their own labels (approved or rejected, with reasons). These reports are used to identify false positives (the rules engine flagged an issue TTB accepted) and false negatives (the rules engine missed an issue TTB caught). The feedback loop is the mechanism by which the rule set improves over time.

Market Data Sources

Industry statistics cited on this site are derived from the TTB Public COLA Registry accessed via the COLA Cloud API, which provides programmatic access to the same data as TTB's COLAs Online public search.

Specifically: analysis of 104,196 wine and distilled spirits COLAs approved January–December 2025 is the basis for the median filings per permit holder, small-filer percentages, and addressable market size referenced on the homepage. Median TTB processing time is sourced directly from TTB's published statistics. The raw dataset includes permit number, product type, brand name, product name, approval date, origin, domestic/imported status, and class/type. Analysis methodology is available on request.

Known Limitations

COLAClear does not replace attorney review and is not a guarantee of TTB approval. Specifically:

For unusual, complex, or borderline labels, we recommend pairing COLAClear with review by a qualified beverage compliance attorney.